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reklam-testi
Ad Test
16 June 2024
Ad Test is a tool that used to evaluate the effectiveness of an advertising campaign. These tests measure the impact of the advertisement on the target audience, assess the level of perception, and understand...
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Vector illustration icon emoticon flat design. Concept feedback service, Customer experience scale rating
Customer Satisfaction Survey
16 June 2024
A customer satisfaction survey is a tool used to evaluate the level of satisfaction of a company’s customers with its products or services. These surveys consist of structured questions designed...
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Employee Satisfaction Survey
16 June 2024
An employee satisfaction survey is a tool used by organizations to evaluate the opinions and feelings of their employees regarding their work environment, tasks, management style, and overall job satisfaction....
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etnografik-arastirma
Ethnographic Research
16 June 2024
What is Ethnographic Research? Ethnographic research is a research method used in social sciences and anthropology. This method involves in-depth and participatory observation to understand the behaviors,...
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uluslararasi-arastirma
International Research: The Importance of Accessing Global Knowledge
16 June 2024
International research is a critical tool for understanding and addressing global issues. Conducted with data from various countries and cultures, this research helps to make better decisions for policymakers,...
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focus-grup
What is a Focus Group?
16 June 2024
A focus group is a discussion conducted with a small group of usually 6-10 people under the guidance of a moderator, aimed at gathering in-depth information on a specific topic. This method is used to...
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online-odak-grup
Online Focus Groups
16 June 2024
Online focus groups are small group discussions conducted over the internet to gather in-depth information on a specific topic. This method allows participants from geographically dispersed locations to...
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musteri-segmentasyonu
Customer Segmentation
16 June 2024
Customer segmentation is a method used by companies to better understand their target market and develop customized marketing strategies for different customer groups. This method is important for increasing...
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Turkey Women and Employment Study
26 March 2024
2024 Women and Employment Research, conducted in partnership with TurkishWIN, XSIGHTS Research&Consultancy, and TED University that aims to raise awareness about women and employment issues. It covers...
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etki-analizi-nedir
What is Impact Analysis?
29 May 2023
In today’s world, analytical methods and tools are being used to make decision-making processes more efficient and effective. One such tool is impact analysis. Impact analysis is a method used to...
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